Build Your DTC Brand Right Before You Scale
You don’t have a growth problem. You have a foundation problem.
Founders spend thousands on acquisition every month,
but rarely invest a fraction of that to ensure their foundation is built right.
You don’t notice it early. You pay for it later.
- Customer acquisition gets more expensive every month
- Repeat purchases fail to offset ad spend
- Margins disappear despite growing revenue
- Growth exposes operational bottlenecks
Are you still spending heavily acquiring customers into a broken system?
Launchpad is a pre-scale structural intervention
We step in before you scale and make sure your business is actually built for it.
This is for founders who are
- Running ads but don’t fully trust the numbers
- Unsure if unit economics actually work
- Preparing to launch but lack structural clarity
- Experiencing growth, but without control
If something feels off, but you can’t pinpoint it, this is where we fix it.
Core Focus Areas
- Product & Sourcing Strategy
- Product planning and sourcing guidance
- MOQ planning and cost optimization
Protect margins before you scale.
- E-commerce Launch Infrastructure
- Shopify and marketplace readiness
- Bundles and subscription strategy
Build a store that drives revenue, not just traffic.
- Brand Clarity & Positioning
- Brand positioning and value proposition
- Brand messaging and customer relevance
Stop being interchangeable.
- Commercial Viability
- Unit economics, contribution margins, and cash flow discipline
- Pricing and profitability assessment
Know if your business actually works before you scale.
WHY SAYANTAN BHATTACHARYA?
Operating across Pharma, Retail and DTC with 12+ years of experience — combining clinical discipline with consumer brand thinking.
CEO of Aurio Pharma : Leadership role in Aurio Pharma, a 50+ year pharmaceutical business
Exposure to regulated markets, compliance, new product development, structured distribution systems, and end-to-end marketing & sales
Founder of Aurio Care : Hands-on involvement in building and operating Aurio Care, a community-driven retail initiative
Direct exposure to consumer behavior, retail movement, and on-ground demand dynamics
Founder of Love Your Body (LUB) : Love Your Body, a DTC wellness brand
- Built at the intersection of clinical wellness and lifestyle beauty, designed as a repeat-driven platform around daily self-care
- Focused on product, brand, and commercial fundamentals from day one
Launchpad is not for everyone.
If you want:
Quick growth hacks
Agency-style execution
Short-term spikes
If you want:
Clarity before scale
Strong unit economics
Controlled, intelligent growth
If you want:
Quick growth hacks
Agency-style execution
Short-term spikes
If you want:
Clarity before scale
Strong unit economics
Controlled, intelligent growth
Book a 15-Minute Complimentary Strategy Session
If it makes sense, we move forward.
If not, you leave with clarity.
If not, you leave with clarity.
Launchpad is not for everyone.
- Book a 15-Minute Launchpad Call
If it makes sense, we move forward. If not, you leave with clarity.
What Services I'm Providing
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UI/UX Design
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Digital Marketing
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Work Experience
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UI/UX Designer
2015-2018
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UI/UX Designer
Web Designer
2015-2018
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Web Designer
Web Developer
2015-2018
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Web Developer
Graphic Designer
2015-2018
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Graphic
Marketing
2015-2018
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Marketing
My Portfolio
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What My Clients Says
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John Doe
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Jenna Smith
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Samuel Stevens
Stay In Touch
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